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Self-publishing · Cover

What does cover design cost in self-publishing?

Self-publishing (author-publisher) has an overall upfront author-cost profile of ~$0 to $8,000+ (you pay). Current planning figures: Cover: DIY: Free (Canva); tool-assisted: $100–$150 (premade); professional: ~$625–$1,250.

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The short answer

  1. Self-publishing (author-publisher) has an overall upfront author-cost profile of ~$0 to $8,000+ (you pay). Current planning figures: Cover: DIY: Free (Canva); tool-assisted: $100–$150 (premade); professional: ~$625–$1,250.[11][19][22]
  2. Who runs production overall: You.[11][22]
  3. Upfront author cost for this route: ~$0 to $8,000+ (you pay).[11][22]
  4. Overall route timing: 3–8 months.[11][22]
  5. Cover: DIY: Free (Canva); tool-assisted: $100–$150 (premade); professional: ~$625–$1,250[11][19][22]

01

What this means

Self-publishing (author-publisher) has an overall upfront author-cost profile of ~$0 to $8,000+ (you pay). Current planning figures: Cover: DIY: Free (Canva); tool-assisted: $100–$150 (premade); professional: ~$625–$1,250.[11][19][22]

  • Cover: DIY: Free (Canva); tool-assisted: $100–$150 (premade); professional: ~$625–$1,250

02

The route changes the handoff

Overall production is run by you. At the cover-design stage, you remain responsible for doing the work or hiring it out. Rights and economics for this route: you keep all rights.[11][22]

  • Choose formats and set a budget before buying individual services.
  • Get structured critique, then plan developmental, line, and proof passes in order.
  • Book cover and formatting work early enough to protect the launch date.

03

Sources behind this answer

Publishing Map uses the same canonical data and numbered sources for this answer and the full reference.[11][19][22]

  • Reedsy: How Long Does It Take to Publish a Book?
  • Reedsy: Book Cover Design Costs (2026)
  • Amazon KDP: eBook Royalty options (35% and 70%)

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